Ideas on brands, creativity, technology and the business behind them.
Who owns creativity in
the age of artificial intelligence?
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The rise of dupes and counterfeits in influencer marketing highlights the need for transparency and vigilance. As companies like Amazon and Nike aggressively pursue legal action, influencers and brands must prioritize ethical practices to protect their reputations and avoid legal pitfalls. This ongoing issue underscores the importance of education, regulation,...
Welcome to Episode No. 1 of “The Legal Hack” Podcast. 🎙️ Three attorneys—Yira Santiago, Teresita Chávez, and Francelina Perdomo—break down the legal changes in the music industry: contracts, rights, trademarks, and everything an artist should know before — and after — signing a record deal. https://linktr.ee/thelegalhack
The Deckers v. Quince case proves that even proactive brands will lose intellectual property protection if they claim functional or generic product traits. To maintain a competitive edge, fashion brands must seek intellectual property protection early and make concerted efforts to separate structural utility from ornamental styling. Failure to take these steps...
Understanding intellectual property, collaborations and commercialization in the creator economy.
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